Palins a Step Closer to Trademarking Their Names

USA Today:

Sarah Palin and her daughter, Bristol, are a step closer to legally protecting their names.

Trademark applications for the 2008 GOP vice presidential nominee and her 20-year-old daughter, a finalist last season on TV’s Dancing With the Stars, are entering the final stages in the federal government’s bureaucratic maze.

“Our understanding is everything is proceeding along towards approval,” John Tiemmesen, an attorney for the Palins, told USA TODAY.

Documents filed at the U.S. Patent and Trademark Office show the Palins’ applications have passed an initial review and are about to published, which would then give people who would be harmed by the trademark time to object and request a formal hearing.

John Dougherty, a law professor at Loyola Law School Los Angeles, explains why celebrities trademark their names. “A person’s name is just descriptive of who they are,” he said, “but when a name is used to identify the source of services or goods, it can be used as a trademark.”

Her [Sarah Palin's] trademark application states she is trying to protect her name to provide educational and entertainment services, namely “motivational speaking services in the field of politics, culture, business and values.”

Bristol Palin’s application also says she is trying to provide “motivational speaking services in the field of life choices.

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  • Anonymous

    Great Idea, more power to both Sarah and Bristol. Seems Trade Marking their names would help all-around and provide protection that can be enforced by law. Anything to assure them peace of mind from all the Bull-Crap that has been perpetrated upon them.

    Sarah 2012

  • Tyroanee

    Yeah because cheap crap is already called Walmart… now we have an Alaskan Brand. So laughable, so Palin, and mostly so pathetically sad.
    Awww the Idiot Iditarod continues.

  • Kelsey

    You know, sometimes I think that some actual honest Palin critic has wandered in off the street, and then I check your profile, and nope. Lowlife Trig-truther. Buh-bye.

  • Kelsey

    That goes for you too.

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